Empatica, Inc., a computing startup focused on human data analytics has partnered with the Epilepsy Foundation on a new Indiegogo campaign to help raise awareness of the condition and help those living with epilepsy by donating Embrace wearables. Funders of the campaign will also be able to donate to the Foundation.
“The Epilepsy Foundation is very pleased that the Embrace was a finalist in our 2013 Shark Tank competition, and that it - out of submissions from all over the world - won our People’s Choice award,” said Philip M. Gattone, president and CEO of the Epilepsy Foundation. “We are now excited to partner with Empatica on the world’s largest crowdfunding platform to help raise awareness of epilepsy, a condition affecting more than 65 million people worldwide. The Embrace helps detect the onset of seizures and will potentially save the lives of those at risk for sudden unexpected death in epilepsy (SUDEP).”
The Embrace was designed by award-winning brand and product consultancy firm, Pearl Studios, to be comfortable and unobtrusive for long-term measurement of physiological signals in real-time (i.e. electrodermal activity, temperature). With medical quality sensors, the wearable leverages Empatica's patented core technology used for clinical research in more than 135 world-renowned hospitals, universities and corporations including Boston Children's Hospital, Stanford, MIT, Yale, NYU, NASA, Microsoft Research and Intel. The Embrace sends data wirelessly to users' cell phones and can run multiple software apps in real-time - including a diary with customized insights on the users' daily activity; and an event detector for users with epilepsy to detect patterns likely to be seizures and send alerts to selected caregivers. Empatica has future plans to develop an API, for users with other chronic medical conditions that can benefit from the same data.
The #EmbraceWatch campaign can be found at http://igg.me/at/embrace.